Rating
4
Self Paced
In Person
This training session on Account Management is designed for professionals seeking to enhance their skills in managing client relationships. Participants will learn the key principles and practices essential for maintaining and growing client accounts. The training covers fundamental concepts such as communication strategies, client engagement techniques, and the importance of understanding client needs. By the end of the session, individuals will be equipped with the tools and insights necessary to foster long-lasting relationships that drive client satisfaction and loyalty.
In this comprehensive Account Management Training, participants will delve into essential skills and strategies that define effective account management. The course begins with an introduction to the role of an account manager, highlighting the importance of relationship building in achieving client satisfaction and retention. Following this, attendees will explore various communication techniques that enhance the client experience, including active listening, empathy, and clear messaging. Participants will also engage in practical exercises that focus on identifying client needs and expectations, allowing them to tailor their approach to each unique situation. Understanding the client’s industry and business model is emphasized, promoting informed discussions that demonstrate value and relevance. Additionally, the training covers account planning and strategy development. Participants will learn how to create robust account plans that outline goals, measure success, and identify growth opportunities. The significance of regular check-ins, feedback gathering, and post-implementation reviews will be discussed to ensure proactive management of client accounts. To enhance problem-solving abilities, the course will address common challenges account managers face, providing techniques to overcome obstacles while maintaining professionalism and the client relationship. Real-world case studies will be incorporated to illustrate effective account management in various contexts. Ultimately, attendees will leave the training with a well-rounded knowledge of account management principles, practical tools to apply in their daily roles, and an enhanced understanding of how to drive client success which translates into organizational success.
Mid Level Manager
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No prior knowledge of the subject is required
Examples of leadership experiences would be helpful to draw on
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Expert-led courses designed by industry leading professionals
Flexible formats: online, in-person, and blended options.
Covers a wide range of industries and skills.
Customizable programs to meet your company’s specific needs.
Interactive experiences designed to boost retention.
Scalability to accommodate teams of any size
Upon successful completion, you will receive the nationally recognized BSB40120 Certificate IV in Business (Account Management) qualification. This qualification reflects the role of individuals who take responsibility for managing accounts and relationships with clients, with a focus on delivering customer satisfaction and business growth.
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